Which Single Word Will Strengthen Your Negotiations?

The Answer is Because
I have been reading Yes!50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini as part of a business book club, sponsored by the Miami Herald Newspaper.
My favorite tip was 35: “Which single word will strengthen your persuasion attempts?” The answer is “because.”
An example […]

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